<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
        xmlns:xhtml="http://www.w3.org/1999/xhtml">

  <!-- Homepage / Landing principal ES -->
  <url>
    <loc>https://lopezadvisory.es/</loc>
    <lastmod>2026-04-30</lastmod>
    <changefreq>monthly</changefreq>
    <priority>1.0</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/"/>
  </url>

  <!-- Landing Catalán -->
  <url>
    <loc>https://lopezadvisory.es/ca/</loc>
    <lastmod>2026-04-30</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/"/>
  </url>

  <!-- Política de privacidad (indexed) -->
  <url>
    <loc>https://lopezadvisory.es/politica-de-privacidad.html</loc>
    <lastmod>2026-04-09</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.2</priority>
  </url>

  <!-- Blog index ES -->
  <url>
    <loc>https://lopezadvisory.es/blog/</loc>
    <lastmod>2026-08-01</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.9</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/"/>
  </url>

  <!-- Blog index CA -->
  <url>
    <loc>https://lopezadvisory.es/ca/blog/</loc>
    <lastmod>2026-08-01</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/"/>
  </url>

  <!-- ============================================================
       BLOG — Artículos ES (sin versión CA)
  ============================================================ -->
  <url>
    <loc>https://lopezadvisory.es/blog/que-es-exit-readiness/</loc>
    <lastmod>2026-04-08</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/que-es-exit-readiness/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/que-es-exit-readiness/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/blog/como-vender-empresa-familiar-cataluna/</loc>
    <lastmod>2026-04-08</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/como-vender-empresa-familiar-cataluna/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/como-vender-empresa-familiar-cataluna/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/blog/multiplos-ebitda-espana-2026/</loc>
    <lastmod>2026-04-08</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/multiplos-ebitda-espana-2026/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/multiplos-ebitda-espana-2026/"/>
  </url>

  <!-- ============================================================
       BLOG — Artículos ES + CA (pares bilingües)
  ============================================================ -->
  <url>
    <loc>https://lopezadvisory.es/blog/holding-empresa-familiar-antes-de-vender/</loc>
    <lastmod>2026-04-18</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/holding-empresa-familiar-antes-de-vender/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/holding-empresa-familiar-abans-de-vendre/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/holding-empresa-familiar-antes-de-vender/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/blog/due-diligence-venta-empresa-pyme/</loc>
    <lastmod>2026-04-18</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/due-diligence-venta-empresa-pyme/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/due-diligence-venda-empresa-pime/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/due-diligence-venta-empresa-pyme/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/blog/quien-compra-empresas-familiares-espana/</loc>
    <lastmod>2026-04-18</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/quien-compra-empresas-familiares-espana/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/qui-compra-empreses-familiars-espanya/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/quien-compra-empresas-familiares-espana/"/>
  </url>

  <!-- ============================================================
       BLOG — Artículos ES + CA (pares bilingües) — nuevos 2026
  ============================================================ -->
  <url>
    <loc>https://lopezadvisory.es/blog/como-valorar-empresa-familiar-venta/</loc>
    <lastmod>2026-06-01</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/como-valorar-empresa-familiar-venta/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/com-valorar-empresa-familiar-venda/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/como-valorar-empresa-familiar-venta/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/blog/como-mejorar-ebitda-empresa-antes-de-vender/</loc>
    <lastmod>2026-07-01</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/como-mejorar-ebitda-empresa-antes-de-vender/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/com-millorar-ebitda-empresa-abans-de-vendre/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/como-mejorar-ebitda-empresa-antes-de-vender/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/blog/earn-out-venta-empresa-familiar-que-es/</loc>
    <lastmod>2026-08-01</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/earn-out-venta-empresa-familiar-que-es/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/earn-out-venda-empresa-familiar-que-es/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/earn-out-venta-empresa-familiar-que-es/"/>
  </url>

  <!-- ============================================================
       BLOG — Artículos CA
  ============================================================ -->
  <url>
    <loc>https://lopezadvisory.es/ca/blog/holding-empresa-familiar-abans-de-vendre/</loc>
    <lastmod>2026-04-18</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/holding-empresa-familiar-antes-de-vender/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/holding-empresa-familiar-abans-de-vendre/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/holding-empresa-familiar-antes-de-vender/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/ca/blog/due-diligence-venda-empresa-pime/</loc>
    <lastmod>2026-04-18</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/due-diligence-venta-empresa-pyme/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/due-diligence-venda-empresa-pime/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/due-diligence-venta-empresa-pyme/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/ca/blog/qui-compra-empreses-familiars-espanya/</loc>
    <lastmod>2026-04-18</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/quien-compra-empresas-familiares-espana/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/qui-compra-empreses-familiars-espanya/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/quien-compra-empresas-familiares-espana/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/ca/blog/com-valorar-empresa-familiar-venda/</loc>
    <lastmod>2026-06-01</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/como-valorar-empresa-familiar-venta/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/com-valorar-empresa-familiar-venda/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/como-valorar-empresa-familiar-venta/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/ca/blog/com-millorar-ebitda-empresa-abans-de-vendre/</loc>
    <lastmod>2026-07-01</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/como-mejorar-ebitda-empresa-antes-de-vender/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/com-millorar-ebitda-empresa-abans-de-vendre/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/como-mejorar-ebitda-empresa-antes-de-vender/"/>
  </url>
  <url>
    <loc>https://lopezadvisory.es/ca/blog/earn-out-venda-empresa-familiar-que-es/</loc>
    <lastmod>2026-08-01</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.8</priority>
    <xhtml:link rel="alternate" hreflang="es" href="https://lopezadvisory.es/blog/earn-out-venta-empresa-familiar-que-es/"/>
    <xhtml:link rel="alternate" hreflang="ca" href="https://lopezadvisory.es/ca/blog/earn-out-venda-empresa-familiar-que-es/"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://lopezadvisory.es/blog/earn-out-venta-empresa-familiar-que-es/"/>
  </url>

</urlset>
